Some links on this site are affiliate links. If you buy via them, we may earn a commission — at no extra cost to you.

Hisense vs LG Televisions

Hisense frames this comparison around the Hisense E7QTUK PRO 100" 144Hz QLED Smart AI TV with Freely - 100E7QTUK-PRO at £1, with the cheaper A6QTUK 43-inch set and M2 Pro 4K projector broadening its range. LG counters with the LG QNED93B6 115" 4K Ultra HD HDR Smart TV - 115QNED93B6 at £9, backed by its own smaller living-room models. Both brands can cover a UK lounge, but the emphasis differs: Hisense pushes screen size and specification-per-pound, while LG leans on a more defined premium picture identity.

The technology split is clearest in the panels and smart platforms. Hisense brings 144Hz QLED, Freely integration, gaming-friendly motion and the portable M2 Pro 4K projector option, so it suits buyers comparing refresh rate, big-screen sport and simple catch-up TV. LG focuses on OLED evo contrast on the C66LB, QNED93B6 large-screen backlighting, webOS apps and AI picture processing, which should appeal if processing, HDR tone mapping and app polish matter as much as raw inches. For gaming, check HDMI 2.1 support; for broadcasts, Freely, Freeview HD, Fire TV or Google TV can be more important than panel branding.

Hisense is strongest for screen-size hunters, sport fans and buyers who want a cinema feel without paying OLED money. LG is better for film watchers, smart-home users and households prioritising app polish, wide viewing angles and premium black levels. On running costs, a smaller 43-55 inch model will usually cost less to power than a 98-115 inch flagship, so there is little energy payback in oversizing unless the cinema effect replaces a projector or second screen. Value depends on room size, viewing distance and whether you watch sport, films or box sets most.

Bottom line: choose Hisense if you want maximum inches, Freely convenience and gaming speed; opt for LG if you prefer OLED/QNED picture finesse, webOS and a polished living-room interface.

Hisense

Hisense Televisions Guide

Hisense M2 Pro 4K M2TUK Pro Mini Projector - M2TUK-PRO

Hisense M2 Pro 4K M2TUK Pro Mini Projector - M2TUK-PRO

£899

View details
Hisense A6QTUK 43" 4K Ultra HD LED Freely Smart TV - 43A6QTUK

Hisense A6QTUK 43" 4K Ultra HD LED Freely Smart TV - 43A6QTUK

£199

View details
Hisense E7QTUK PRO 100" 144Hz QLED Smart AI TV with Freely - 100E7QTUK-PRO

Hisense E7QTUK PRO 100" 144Hz QLED Smart AI TV with Freely - 100E7QTUK-PRO

£1,489

View details

LG

LG Televisions Guide

LG LR60006LA 43 1080p Full HD LED Freeview HD Smart TV - 43LR60006LA

LG LR60006LA 43 1080p Full HD LED Freeview HD Smart TV - 43LR60006LA

£179

View details
LG C66LB 55" 4K Ultra HD OLED HDR evo AI Smart TV - 55C66LB

LG C66LB 55" 4K Ultra HD OLED HDR evo AI Smart TV - 55C66LB

£1,800

View details
LG QNED93B6 115" 4K Ultra HD HDR Smart TV - 115QNED93B6

LG QNED93B6 115" 4K Ultra HD HDR Smart TV - 115QNED93B6

£9,999

View details

← More comparisons