Sony Televisions: UK Buying Guide

Sony BRAVIA TVs are known for natural picture processing, smooth motion and strong sound, with a range that spans entry 4K LED, Mini LED, OLED and the new RGB LED flagships.

37Models Listed

£319Price From

£22,999Price To

32" to 115"Screen Sizes

Top 5 Characteristics of Sony Televisions

Cognitive Processor XR — Sony's picture processor improves detail, colour and motion, especially on sport and lower-quality sources.
RGB LED flagships — The latest XR75 and XR95 models use a true RGB LED backlight for very wide colour and high brightness.
Google TV — Google TV brings the Play Store, Chromecast built in and the Sony Pictures Core film service on higher models.
Perfect for PlayStation 5 — Auto HDR Tone Mapping and Auto Genre Picture Mode set up the TV automatically for PS5 games and films.
Sound quality — Higher BRAVIA models use Acoustic Surface or Acoustic Multi-Audio speakers that place sound around the picture.

Pros & Cons

Pros

Excellent motion and natural colour
Supports Dolby Vision and Dolby Atmos
Strong built-in sound on mid and high-end models
Easy setup with PS5

Cons

More expensive than rivals of similar size
Entry BRAVIA 2 models use 60Hz panels
Fewer HDMI 2.1 ports than LG on some models

Sony Televisions We List

Model	Price
Sony KD32W800P1U	£319
Sony BRAVIA 2 II 50" 4K Ultra HD Direct LED Google TV - K-50S25M2	£799
Sony K65S25M2PB	£899
Sony K65XR38M2PB	£1,199
Sony K75XR38M2PB	£1,399
Sony K55XR75M2B	£1,699
Sony K55XR8M25BP.UKA	£1,999
Sony K77XR80PU	£2,699
Sony XR77A95LPU	£3,999
Sony K115XR95M2B	£22,999

Prices are taken from our latest retailer feed and can change; check the product page for the current price.

Sony vs Other Televisions Brands

Brand	Models Listed	Price Range	Comparison
Sony	37	£319–£22,999	—
Hisense	73	£149–£3,299	Sony vs Hisense
Samsung	68	£189–£3,799	Sony vs Samsung
TCL	56	£119–£7,499	Sony vs TCL
LG	49	£179–£9,999	Sony vs LG
Panasonic	16	£199.99–£2,099	Sony vs Panasonic

Who Should Buy Sony Televisions?

Sony suits buyers who care most about natural, accurate pictures and smooth motion for films and sport, and PS5 owners who want a TV that sets itself up for gaming. The BRAVIA 7 and BRAVIA 8 ranges are popular all-rounders. Buyers on a tight budget will get bigger screens for the money from TCL or Hisense.

Buying Considerations

Choose BRAVIA 3 or above if you want a 120Hz panel for gaming
Mini LED BRAVIA 7 models suit bright rooms
Check HDMI 2.1 port count if you own more than one console
Sony sound is good, but a soundbar still helps on smaller sets

Frequently Asked Questions

Are Sony TVs worth the extra money?

Sony TVs are often more expensive, but their picture processing and motion handling are among the best, which suits film and sport fans.

Do Sony TVs use Google TV?

Yes. Current Sony BRAVIA TVs run Google TV with the Play Store and Chromecast built in.

Which Sony TV is best for PS5?

Models from BRAVIA 7 upwards support 4K at 120Hz and VRR, plus Auto HDR Tone Mapping for PS5.